Pokémon Go:
Mega Evolution

ART DIRECTION
GLOBAL CAMPAIGN
2D + 3D ANIMATION

Announcement trailers and educational videos were created as part of a global campaign to celebrate Niantic’s refresh of its Mega-Evolution mechanic for their popular AR mobile game Pokémon Go.  Dynamic camera movement paired with energetic 2D VFX animation showcases these beloved Pokémons’ mega moments.